Last updated: July 2026
Platform Metrics & Methodology
Every statistic ENDVR publishes on its website, in sales materials, and in press comes from platform data. This page defines how each metric is calculated, what data window it covers, and any caveats.
$26 Sell-Through Per $1 Rewarded
Sales Incentives- Definition
- Total verified sell-through dollars divided by total associate reward dollars paid out on Sales Incentive campaigns.
- Data window
- January 2024 – current, rolling.
- Calculation method
- Every Sales Incentive claim is verified through AI-powered receipt scanning. The system extracts product, price, date, and store from each receipt image. Only verified claims are included in the numerator (sell-through) and denominator (rewards paid). Self-reported or rejected claims are excluded.
- Notes
- This is a network-wide average. The average reward per verified sale is $5, so the same ratio expressed per rewarded sale is roughly $130 in sell-through. Individual brand results vary with product price point, reward amount, and category.
41% Average Sales Increase
Sales Incentives- Definition
- Average lift in unit sell-through for participating brands versus matched control stores during the campaign period.
- Data window
- Internal same-store comparison, January 2024 – current.
- Calculation method
- For each brand running Sales Incentives, we compare sell-through in participating stores against a matched set of non-participating stores in the same retailer and region over the same dates. The 41% figure is the median lift across all brands with sufficient sample size (minimum 20 stores per group).
- Notes
- Individual brand results range from +18% to +70% depending on category, program design, and reward level. Brands with pre-existing strong sell-through see smaller lifts; brands entering new accounts see larger ones.
89% Average Training Completion Rate
Digital Education- Definition
- Percentage of associates who start a Digital Education module and complete all required sections including any quiz.
- Data window
- All active Digital Education campaigns, rolling 90 days.
- Calculation method
- Completion is defined as finishing every required slide and passing any embedded quiz at or above the brand's configured threshold (default: 80%). The denominator is all associates who opened the module; the numerator is those who completed it. Associates who opened but did not interact (less than 10 seconds in-module) are excluded from both.
- Notes
- This rate reflects the mobile-first, micro-learning format (2–4 minute modules). It is not directly comparable to desktop LMS completion rates, which typically measure longer-form courses.
140,000+ Active Associates
Platform-wide- Definition
- Unique associate accounts that submitted at least one verified action (training completion, receipt submission, display photo, or survey response) in the trailing 90 days.
- Data window
- Trailing 90 days, updated daily.
- Calculation method
- An associate is counted as active if they completed at least one qualifying action in any brand's campaign within the window. Duplicate accounts (same phone number or email) are deduplicated. Associates who downloaded the app but never engaged are excluded.
- Notes
- The total registered user base is larger. We report the active figure because it reflects real engagement, not downloads.
$450M+ Total Sell-Through Delivered
Platform-wide- Definition
- Cumulative dollar value of AI-verified sales across all Sales Incentive and Consumer Cashback campaigns since platform launch.
- Data window
- Cumulative, all-time.
- Calculation method
- Each verified receipt contributes its extracted sale amount to the running total. Only receipts that pass AI verification are counted. Refunded or disputed transactions are subtracted when flagged.
- Notes
- This figure is gross sell-through (retail price), not net revenue to brands.
15,000+ Stores
Platform-wide- Definition
- Unique retail store locations with at least one registered associate on the ENDVR platform.
- Data window
- Current, all-time cumulative.
- Calculation method
- Stores are counted by unique location (address-level deduplication). Stores where all associates have been inactive for more than 12 months are retained in the count but flagged as dormant in internal reporting.
- Notes
- Store counts include all retail formats: specialty retailers, big-box, department stores, and independent dealers across North America.
How to cite these metrics
When referencing ENDVR platform data, cite as: "ENDVR platform data, [metric name], [data window]. Methodology: endvr.io/about/methodology." If you have questions about a specific figure or need data for a press piece, contact [email protected].